As a yoga instructor, sharing your teaching style, personality, space, and experience is such an important part of connecting with your students. When people are choosing a yoga class or instructor, they’re not just looking for poses — they’re looking for a feeling. Your photos are your first chance to share that.
A thoughtful branding photoshoot can show who you are, what you offer, and what your studio is all about. Here are some ideas to inspire your next yoga branding session in Ottawa.
Show yourself doing what you do best — guiding your students through a class. These photos bring your teaching style to life and give potential clients a glimpse of what it feels like to practice with you. Whether it’s a calm restorative session or an energizing flow, the right photos can express your approach beautifully.
Do you host classes online, record videos for YouTube or host online experiences? We can show that too! I actually recommend it. It helps people get a feel for the real person behind the screen and shows them some behind the scenes and what it will be like when they join you through their laptops.
Your studio space sets the tone for your classes. Whether you teach in a bright modern studio, a cozy home space, or even outdoors in nature, photos of your environment help people imagine themselves there. Include wide shots of the whole room, smaller vignettes of special details, and anything that makes your space feel unique.
From mats and blocks to blankets and singing bowls — these small details tell part of your story. Styled flat lays or close-ups of props in use can make your brand photos feel grounded and authentic.
People love to know the journey behind their teacher. You can include subtle nods to your certifications, workshops, or training — or capture images that show your dedication to your own practice. It helps build trust and shows the care and knowledge behind your teaching.
Don't forget to show the obvious! You actually going through a flow. This is a great time to grab some b-roll video too.
Maybe you’re known for your calming energy, your playful sense of humour, or your empowering classes — whatever it is, let’s show you! Personality-driven portraits bring a human touch to your brand and help new students connect with you right away.
Is your studio all about community? Mindfulness? Inclusivity? Sustainability? Let those values guide the tone of your photoshoot — from location choices to wardrobe, colours, and even editing style.
Your yoga brand is about more than just movement — it’s about connection, presence, and energy. Let’s create photos that capture all of that and help you share your practice with confidence!